The art of self-marketing
It might sound complicated, but it’s not as tricky as you might’ve thought! Here are a couple tips to start you on your way to successfully start a self-marketing brand.
Identify your niche
What are you passionate about? Are you a chef that loves posting recipes, or into fashion and reviews clothing or even an enthusiastic Target shopper? In order to build a brand, you first need to identify what your brand is about!
Be true to who you are
You want your personal brand to be an easy, free-flowing extension of who you are! You should be highly skilled in the area that you are choosing to pursue as your brand, so creating content comes naturally and is relatable.
Be consistent!
Whether it is a visual consistency or a catch phrase unique to you, keep those traits most important to you consistent over your posts and platforms. This will aid in brand recognition and allow others to follow your brand more easily.
It may seem intimidating at first, just remember to be honest and true to who you are and the rest comes naturally! If you enjoy your niche and show passion for it, that will come across to others and will easily build amazing relationships with your followers!