Hill'S Pet Nutrition Premiers "2025 World of the Cat” Report

Written By Jill Lopez

Recognizing the growing importance of resources dedicated to feline medicine, Hill's Pet Nutrition assembled a distinguished Cat Advisory Team (C.A.T.) in 2024. The culmination of their inaugural collaborative efforts is the "2025 World of the Cat Report," a comprehensive resource designed to equip veterinary professionals with the latest insights into feline health, trends and care.

The report includes an overview of:

The cover of the "2025 World of the Cat Report" by Hill's Pet Nutrition and its Cat Advisory Team (C.A.T.).

  • Cat Demographics and Population Trends:Understanding the evolving global feline population.

  • Popular Breeds by Region: Identifying regional preferences and adoption trends.

  • Changes in Veterinary Care and Expertise:Exploring advancements in feline medicine and the status of accredited feline care facilities.

  • Pet Food Advances: Examining the latest innovations in feline nutrition, including Hill's proprietary fiber bundle and ingredient blend technologies.

  • The Impact of Costs on Pet Food: Analyzing the economic factors influencing pet food choices from owners.

  • New Feline-Focused Textbooks: Highlighting essential resources for feline veterinary education.

  • Consolidated Feline Guidelines: Providing an easy-access guide to recent VMA and ISFM standards.

"The demand for readily accessible, feline-specific data has never been more pressing for veterinary health care teams," said Lisa Restine, DVM, DABVP (feline), associate feline professional veterinary affairs manager at Hill's Pet Nutrition. "The '2025 World of the Cat Report' addresses this need by providing a centralized hub of comprehensive resources and data. We hope to empower vet teams with the knowledge and insights necessary to make informed decisions and deliver the highest standard of care for their feline patients."

According to the 2025 World of the Cat Report, the global feline population is experiencing significant growth, with over 74 million domesticated cats in the US alone and as many as 373 million cats kept as pets worldwide. The report addresses emerging treatments, diagnostic tests and the increasing prevalence of feline-centric diseases and conditions linked to medication and dietary changes. Additionally, the report identifies the critical need to improve feline veterinary visits, which currently stands at 40% annually compared to 82% for dogs.

The information and resources featured in the report were compiled by the C.A.T., a global collective of feline specialists, behaviorists and nutritionists with diverse expertise in private practice, academia, and industry.

"The Cat Advisory Team is at the leading edge of science-based recommendations in feline veterinary medicine. Their vision and leadership will undoubtedly have a lasting impact on the way feline medicine is practiced, elevating the standard of care across the entire veterinary landscape for years to come," Restine added.

Hill's Pet Nutrition extends its gratitude to the members of the C.A.T. for their dedication to advancing feline care:

  • Petra Černá, PhD DACVIM (SAIM) MANZCVS (Medicine of Cats) CertAVP (SAM - F) MRCVS AFHEA AdvCertFB

  • Julie Churchill, DVM, PhD, DACVIM (Nutrition)

  • Alexandre G.T. Daniel, MV, MSc, DipABVP (Feline), FFABVP (CAPMP)

  • Angelika Drensler, Fachtierärztin für Kleintiere

  • Erin Dresner, DVM, MS, CVMA, DABVP (Feline)

  • Debra F. Horwitz, DVM, DACVB

  • Susan Little, DVM, DABVP (Feline)

  • Lisa Restine, DVM, DABVP (Feline)

  • Ashlie Saffire, DVM, Diplomate ABVP (Feline Practice)

  • Elaine Wexler-Mitchell, DVM, Diplomate ABVP (Feline)


Jill Lopez
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