1- Social media: . Much of our free time is spent on social media, so this is a great outlet to capture an audience. Facebook and Instagram are more highly used than LinkedIn for millennial veterinarians. We would be wary of companies we have not heard of and would do thorough research. Having an aesthetically pleasing, easy-to-navigate website is vital if social media is your main outlet for reaching potential new hires.

2- Veterinary school: Many clinics reach out to our career center to send out emails about available jobs. Short, bulleted emails are best highlighting the values of the practice and what they offer to new graduates. Another way to get your name out there is to sponsor a dinner lecture or workshop for the VBMA at the veterinary school in your region. VBMA is the Veterinary Business Management Association and is very active at certain schools across the nation. They have a business certificate program for students, and if you are looking for a more business-savvy associate, this is a good place to network.

3- Reputation/ practicing solid medicine: This might be the best way to recruit veterinary students. We want a certain standard of care but we also want to be treated fairly. If the clinic has a good reputation and can provide employee references and demonstrate retention, that is a positive. We will read yelp and google reviews, but we understand disgruntled clients may inappropriately lash out under the safety of the internet. How clinics respond to negative reviews is more important than having some negative reviews